Bill Pipal
Your company’s competitive advantage
About
Bill Pipal founded Inside Track Legal after nearly a decade in the trenches as an in-house attorney at tech startups. He gets what growing businesses need, affordable legal help that actually powers success. Bill offers fractional GC services, contract negotiation, data privacy guidance, employment support, and more. He's not just your lawyer but a strategic partner who understands your business.
Practice areas
- General Corporate
- Commercial Contracts
- Employment Law
- Data Privacy
Featured clients
Services
Fractional GC
A tailored solution to meet a company’s various legal needs. Bill will provide you with all the benefits of an in-house legal hire at a fraction of the cost. As your fractional general counsel, Bill will work closely with you and your team to develop and execute on legal and compliance strategies to help protect and support your business.
Contract Drafting, Negotiation and Review
Whether you need help negotiating agreements with your vendors and customers, developing contract templates to streamline your business, or developing website terms of service, Bill can help you minimize legal risks and streamline your operations.
Employment Counseling
Employees are the most important asset of any business. But let’s face it, challenges regularly come up during the employment relationship. With his many years of experience counseling internal HR teams on all aspects of the employee lifecycle, Bill will help ensure your company is protected while also treating employees with the care and empathy they deserve.
What clients say
“As a talent management boutique with global reach, we go the extra distance with our expertise and experience to bring our clients tailored strategies that stand the test of time. Independent and employee-owned, we bring great pride, care, and passion to every engagement. We needed a fractional GC for anything and everything! Contracts, employment related matters, corporate entity structures - a true generalist with a focus on contracts. Bill has been an incredible asset to our firm. He stepped in during a time of need and made an immediate, meaningful impact. Bill takes the time to listen and truly understand our needs and expectations, while also managing demanding personalities with ease. He brings forward thoughtful suggestions and offers creative alternatives that add real value. What stands out most is his reliability—Bill is always responsive and consistently delivers high-quality work within the desired timeframes. I can count on him as if he were a member of our internal team, and I value that just as much as his expertise. Bill is a true professional and a genuine partner in every sense of the word.”
Katie Kinkead
Director, Human Capital, Ferguson Partners
“"Our D2C meal service company needed a Fractional GC to review contracts and provide legal advice to our team. Bill exceeded our expectations by being a knowledgeable, resourceful, and efficient addition to our team. He communicated effectively and framed legal considerations against our business objectives, making the entire process smooth and successful. Working with Bill was a pleasure, and we highly recommend his services to anyone in need of a skilled lawyer."”
Taryn Aronson
CFO, Tovala
Experience

Associate General Counsel & Director of Compliance
SpotHero
Feb 2020 – Aug 2024

In-House Counsel
Home Chef
Nov 2017 – Feb 2020

Associate
Troutman Pepper Locke LLP
Oct 2012 – Oct 2017
B.S.
University of Illinois at Urbana-Champaign
2008
J.D., Magna Cum Laude
University of Illinois College of Law
2012