Drew Jacobs

Drew Jacobs

Gaming and betting regulatory, NIL and endorsements, deals for studios and athletes.

Licensed in: New Jersey, New York, Ohio

Jacobs Counsel Law

About

Jacobs Counsel is a boutique transactional law firm representing founders, startups, athletes, creators, gaming companies, and other high-agency businesses. We also run a gaming and betting regulatory practice covering 50-state licensing opinions, skill versus chance analysis, sweepstakes, fantasy sports, and payments and app store approval for operators and studios. Our practice focuses on the deal work that drives growth, including formation and corporate structuring, financings, commercial contracts, IP and licensing, sponsorship and endorsement deals, and exits. We work as embedded outside counsel for clients who want practical, business-minded legal support rather than traditional big-firm process, and we pride ourselves on clear, direct advice that helps clients move quickly without taking on unnecessary risk.

Practice Areas

Ads & Marketing > Sponsorship AgreementsFood & Hospitality > GamblingIntellectual Property > IP LicensingEntertainment Law > Sports LawEntertainment Law > Video GamesTrusts & Estates > Estate PlanningGeneral Corporate

Services

  • Gaming and Betting Regulatory
    50-state licensing opinions on whether an offering is licensable activity, including the skill versus chance analysis. Sweepstakes and promotions, fantasy sports contest design, real money and skill-based gaming with entry fees and prize pools, payments and app store approval, and international market entry. I direct the Seton Hall Annual Gaming Law Bootcamp.
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  • NIL and Endorsement Deals
    NIL agreements on either side of the deal, including collective arrangements and student-athlete favorable terms. Endorsement and sponsorship agreements covering category exclusivity, term and territory, morals clauses, approval rights, and FTC disclosure. Athlete and talent representation agreements, appearance deals, and media and content rights. Former Division I athlete, so I know the world these clients live in.
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  • Game Studio and Interactive Deals
    Game development agreements with milestones, acceptance testing, royalties, and IP allocation. Publishing and distribution agreements including platform and marketplace revenue share. Game IP and licensing strategy, including whether to protect and license in or launch and license out. EULAs, terms of service, UGC and mod policies, in-game monetization, and virtual currency terms.
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Education

  • Seton Hall University School of Law
    J.D.
  • Boston College
    Bachelor of Science • 2016
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