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Su-Jin Lee

Su-Jin Lee

Experienced legal executive guiding startups from seed to exit

About

Business-oriented legal executive with 25+ years of expertise in developing legal strategies and compliance initiatives for technology, Internet, media and consumer companies. Former corporate lawyers at Wilson Sonsini and 3x in-house legal leader in venture-backed start-ups. Significant experience advising on corporate governance, corporate finance, M&A, intellectual property, data protection, privacy, SaaS, consumer protection, media, advertising, artificial intelligence, machine learning, marketing, employment and commercial transactions.

Practice areas

  • Intellectual Property > IP Licensing
  • Ads & Marketing
  • General Corporate
  • Commercial Contracts
  • Entertainment Law
  • Technology Law
  • Data Privacy

Featured clients

Services

  • Startups

    I provide end-to-end legal support for startups, from incorporation and fundraising to IP protection and commercial contracts, ensuring a solid foundation for sustainable growth.

  • Venture Capital

    I help startups and investors navigate venture financing, term sheets, and equity structures, ensuring smooth, strategic fundraising while protecting long-term business interests.

  • SaaS (Software as a Service)

    I advise SaaS companies on licensing, compliance, data privacy, and commercial contracts, helping them scale securely while mitigating legal risks in a fast-changing landscape.

Experience

  1. General Counsel

    AXYZ

    Nov 2020 – Aug 2024

  2. General Counsel

    POPSUGAR

    Aug 2014 – May 2020

  3. Associate General Counsel

    Flurry

    Apr 2012 – Aug 2014

  4. Doctor of Law - JD, Law

    University of California, College of the Law, San Francisco (formerly UC Hastings)

  5. Master's degree, Sociology (sociology of law and conflict management)

    University of Virginia

  6. Bachelor's degree, Sociology

    University of Virginia

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